Japanese PC Maker Forced to Stop Sales Due to Deluge of Orders
The festive season is typically a time for discounts and promotions, but for Japanese PC manufacturer Mouse Computer, it’s been a period of unprecedented demand. The company has announced that it will be suspending all PC sales due to an overwhelming surge in orders, which has put a strain on its production capacity and caused delivery delays.
According to reports, the demand for Mouse Computer’s products, including mini PC systems, gaming prebuilts, and workstations, has far exceeded initial projections. This has resulted in a pause in sales, scheduled from December 23, 2025, through January 4, 2026, affecting systems sold under the Mouse, NEXTGEAR, GTUNE, and DAIV brands, as well as the company’s direct retail outlets.
Orders Surge Overwhelms Production
The company has stated that the suspension is necessary to maintain product quality and provide adequate customer support. The overwhelming volume of orders, combined with shortages in essential components such as memory and storage, has forced this decision. The situation has already resulted in shipping delays, and the company plans to gradually resume sales starting January 5, 2026.
The disruption has also led to the cancellation of its planned 2026 New Year’s in-store sale, marking a rare case in which a PC maker halts all product sales across its platforms for several days. There is already speculation that rapidly rising memory and SSD prices could be contributing to the surge in orders, driven in part by higher demand from AI data centers, which has affected pricing and availability for consumer and mobile workstations.
Customers seeking new systems have reportedly rushed to purchase hardware ahead of expected price revisions set to take effect from January 2026, adding further pressure on factories and supply chains. This has left the company with limited ability to fulfill orders quickly. Mouse says the suspension of sales is a temporary measure, although it highlights potential weaknesses in supply management for PC makers.
Impact on the Industry
The decision to halt all PC sales rather than manage inventory selectively suggests that the company operates with narrow operational margins and that additional strain could undermine service standards. Although the surge in demand reflects well on the brand, it also exposes the limits of scaling production in response to rapidly growing interest in specialized computing systems.
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